It's amazing how the creative team that creates materials for the site hits the mark! In the article, the authors seemed to jokingly write: “The management of some companies, in order to diversify the leisure time of their subordinates, schedules themed corporate parties, to which one must attend strictly in style... usually the management’s imagination is no more than enough for a retro style: 20 years (hello, “The Great Gatsby!”)” and what do you think? Hundreds of requests for “a suit for a corporate party in the style of “The Great Gatsby” poured into our mail. There is nothing you can do, there is demand, there will be supply, about the fashion of the 20s and modern dresses in the style of “The Great Gatsby” in this article.
Francis Scott Fitzgerald's novel The Great Gatsby takes place in the 1920s.
What is characteristic of fashion in the first quarter of the 20th century?
Colossal changes in women's costume. However, radical and rapid changes occurred in many spheres of human activity and the First World War was to blame for this. Of course, already before the war, women began to conquer territories that had long belonged to men: get an education, master the bicycle, which also played a significant role in women’s conquest of the men’s wardrobe, and yet it was the war that pushed women to finally take off their corsets, abandon intricate hairstyles, narrow and shorten skirts and wear trousers.
It was no longer possible to get dressed for a long time, allowing maids to fasten long rows of buttons on the back of the dress, the fasteners move from the back to the front, there was no time and means to care for a huge number of petticoats and underwear, underwear was simplified to bras and panties, and washing long hair too, there is no time and nothing to do with it; feminine hairstyles are being replaced by smooth, short haircuts or perms for short hair.
Characteristic features of the image of the 20s:
Straight dresses and low-waisted suits.
(Judging by the photographs, there were no traces of problems with “distorted proportions” and “shortened legs” in this position of the waistline among ladies of that era!)
Over the course of the decade, the length of dresses and suits varied from long to short, but it should be borne in mind that “short” at that time did not mean much above the knee.
Depending on the status of the woman, dresses could be extremely simple, then the outfit was completed with accessories - headdresses and headbands, feather boas and fur boas, beads, bracelets and other jewelry.
Richer ladies could afford dresses combined from several types of fabric, embroidered with beads and embroidery.
Shoes.
Shoes with stable heels 3-5 cm, with or without webbing. Color and material may vary.
Hairstyles.
Short haircuts “ala garcon”, acroche-coeurs (accroche-coeurs from French - “heart grabbers”, neat curls on the temples or back of the head), such as the main character of the film “The Great Gatsby” wears.
Permanent perm for relatively short hair and “cold wave”.
More details in the article :
Makeup.
Thin, semicircular eyebrows, bright lips, fair skin, light blush, eyeliner (arrows or smokey eyes).
Video tutorial on makeup in the style of the 20s.
More details in the article:
Hats and accessories.
The “Cloche” hat is another characteristic detail of the image in the style of the 20s.
If you don’t have one, headbands made from scarves, headbands with feathers and rhinestones, and decorative flowers can be used.
A long string of pearls or even several strings of different lengths.
Fur boas, boas, and removable fur collars, which are trendy this winter, will also work.
Another option to create a “Great Gatsby” style look is to wear a pajama-style pantsuit.
Looking at the photographs of those years, it is difficult to imagine a modern woman in such an outfit, but don’t be upset, no one is asking you to dress “like a scarecrow”! That's why fashion is to constantly change while preserving the best features of past eras.
Examples of a modern interpretation of the fashion of the 20s can be found in the spring-summer 2012 collections. Thus, Ralph Lauren put a cloche hat on models and combined light silk dresses with fur boas and long beads.
Many designers presented dresses combined from several types of fabric with a low or vaguely defined waist, decorated with feathers, rhinestones and sequins.
Gucci
Etro
Alberta Feretti
Chanel
Louis Vuitton
20s in cinema.
Scenes from modern films set in the 20s are no less valuable material, because costume designers and makeup artists create images in the style of the 20s, and do not “quote verbatim” costumes and makeup.
So the heroine of the film “The Great Gatsby” wears acroskers, but does not draw out her eyebrows in a semicircle and does not draw a bow on her lips.
More footage
Domestic mini-series “12 Chairs”: in the image of the heroine Lyubov Polishchuk, the 20s are “played” by a wide ribbon headband with a flower. Remove it and the image will completely change!
more cards, Ellochka the cannibal
"Change" Cloche hat, smokey eye, permanent, straight silhouette clothing.
"The Painted Veil", the heroine's everyday and elegant appearances.
Another domestic film - “It can’t be!” according to Zoshchenko's stories. Grotesque in everything: lips with a bow, eyebrows with a house, acroshkers, velvet around the neck, a dress with a low waist - just like in the best houses of Paris!
As you can see, recreating a look in the “Great Gatsby” style is not so difficult; every woman has a simple black (or non-black) dress in her wardrobe, which, when combined with accessories, hairstyle and makeup, will sparkle in a new way - in the style of the 20s.
It so happens that the fashion for a particular style direction that was in fashion in the past is set by cinema. For example, for each of the James Bond girls, you can recreate an entire fashion evolution. The film “The Great Gatsby” also became some of the trendsetter of its own style of the same name, which is actually nothing more than retro of the 20s of the 20th century. Today we’ll talk about exactly what to wear to a Gatsby-themed party, what dress, makeup and hairstyle you should choose. Enjoy watching!
Gatsby-themed parties are increasingly popular; themed celebrations are held for birthdays, New Years, weddings and other holidays. Of course, there is no such style as Gatsby, but after watching the sensational movie, the on-screen images became more understandable to the viewer than a retro picture from the distant past. In the 20s of the previous century, women abandoned stuffy corsets; they began to be replaced by things with a rectangular silhouette, elements of a men's wardrobe. It was then that shirt dresses and sheath dresses with a low waistline appeared. At the same time, the “Art Deco” style was born, which absorbed several stylistic trends at once, but was distinguished by the special luxury of its outfits. These included fur items, feathers, dresses with fringes, beads, and precious stones as accessories. 
How to choose a Gatsby-style dress and accessories to go with it? In screen images we see only the stylization of Art Deco outfits, but just such a total look can be easily created today. So, a Gatsby style dress should be:
1. Not fitted, options with open shoulders or back, deep neckline on the chest are possible. Suitable models would be dresses with thin straps.
2. The ideal finishing option for a dress is feathers, stones, fringe, and flounces. The more your dress flows and moves as you dance, the better.
3. As for colors, give preference to silver, black, burgundy.
4. A belt will help focus attention on the hips. 
You can complement the look with the following accessories:
1. Hats or headbands with feathers and rhinestones.
2. Long earrings or clip-on earrings with large stones, bright and sparkling.
3. An obligatory element of the image is beads, tied just below the middle in a knot. If your dress has an open back, then feel free to throw the thread back.
4. Gloves that match the color of your dress or shoes.
5. Hair clips with stones.
6. A small bag with sequins.
7. A fur boa or one made from feathers. 
Choose shoes with low heels, perhaps matching the dress, decorated with rhinestones. 
It is impossible to complete the look without makeup and hairstyle in the Gatsby style. A distinctive feature of make up is the ideal skin tone, color accent on the eyes and lips. Use cosmetics in purple, light pink shades with sparkles in light colors, and add a little gray and blue shadows in dark ones.
Gatsby-style hairstyles are short hair styled in small waves. The “cold wave” effect can be achieved using a straightening iron rather than a curling iron. Straight hair decorated with a hairpin is also suitable for a themed party. And the simplest version of a hairstyle for long hair is the “babbette”, which is a bun stretched like an accordion, the ends of which are secured at the edges. 
Creating an image for a Gatsby-themed party is not that difficult, the main thing is to pay attention to the little things. Good luck in your fashion endeavors!
The fashion of past times, after a long period of rest in the thoughts of designers and stylists, again breathed life and came to life in the present image, which bears the name “Gatsby”. This style has now received its re-launch after the release of the film “The Great Gatsby”. From fashion shows to corporate parties, “Gatsby” spread along the whiff of information communication objects and won more and more fans of its genre.
In the 1920s, many people who were shocked by the First World War changed their worldview. This is due to the life situation that developed during the fighting. Men went to defend their homeland, and women played the role of selfless people, performing the work of a driver, doctor, mechanic, builder, machine worker, and carried out the duties of a policeman and firefighter. Such a period could not but affect the general character of the weak half of humanity.
Women became more independent, and a new moral trend, “feminism,” emerged, where they fought for equal rights with men. This is where this bold image of a strong woman came from.
During the day, girls could wear trousers and belt themselves with a stylish shirt, and in the evening they could dress in a revealing dress with a cutout at the back, decorated with rhinestones, beads, and flirty curls and catchy bright makeup made the look mesmerizing. Today we’ll talk about makeup that couldn’t go unnoticed.
In order to convey your distinctive shades in a make-up that is catchy and quite flirty, you need to figure out what the main features are recognizable for a given image. So:
Reflect the dullness and aristocratic pallor of the skin. Beige and dark textures are not acceptable here. Before applying makeup, thoroughly cleanse your skin, since smooth and perfectly smooth skin guarantees that the result will be spectacular and match Gatsby as much as possible.
Eyelashes, if not extensions, must be curled with special curlers and applied with mascara in two or three layers to achieve the desired effect.
Lips deserve special attention. A notable feature is the highlighting of the contour of the lips, so the pencil for eyeliner should be taken a tone darker than the lipstick itself. The silhouette of shimmer and shine is not used in this makeup; matte shades of bardot, cherry, red, plum and brick remain unchanged.
The eyes are supposed to be in brown, gray, purple, dark green tones. Just like lips, eyes should be matte without shiny tints or sparkles.
Eyebrows define the outlines of fine lines; they should not be embarrassed by dark pencil eyeliner.
These are the main signs of Gatsby's makeup. Today it has a number of shades that are boldly used by makeup artists for modern beauty looks. For example, blondes often use this kind of makeup with a medium-tone lipstick, which makes their look very interesting and even to some extent similar to smoky eye makeup. Brunettes often experiment with the shape of their eyebrows, leaving a wide, thick line.
Sometimes you can see celebrities using Gatsby without a hint of blush. Or with a completely light eyebrow tone. But, perhaps, eyes and a dark lip tone are a prerequisite when choosing Gatsby-style makeup. And, of course, an irresistible attribute of things: an exquisite dress with a cutout on the back, gloves, beads, voluminous earrings, rhinestones, stones, a veil (optional), an openwork headband or a satin ribbon.
A feather on an exquisite hat - all this reveals a woman who announced her exit in the style of Gatsby. A neat cigarette holder can complete the look.
Apply a thin base of foundation to your face. You can take a foundation one tone lighter than your natural color. To remove monotony from the face, use a highlighter to highlight the areas of the center of the forehead, the line under the eyebrow and the cheekbones.
Apply blush on the ridges of your cheeks towards your temple. Many makeup artists advise using lipstick instead of blush, which will also give an irresistible Gatsby look. Peach and beige are more suitable for blondes, light tones of red and pink for brunettes.
When highlighting your eyes, use darker shades of gray from your eyeshadow palette. If you are wearing a dress of plum, dark green, gray, or bardot color, then feel free to use the same shades in the eye shadows. In this case, let's take shades of the medium and dark spectrum. In this technique, an important way to show Gatsby is by shading the shadows.
We create the border between the moving and fixed eyelids using a dark corrector, and the moving one using medium tones. Then we shade them all the way up to the eyebrow. We outline the contour of the eyes from above and below with a darker pencil. From below the fixed eyelid, using a soft brush, we also shade the shadow.
Tip: Do not shading to lengthen the eye, this will make the eyes “cat-like”, which is a feature of modern makeup.
Eyelashes, as noted earlier, should be voluminous. Therefore, before applying mascara, it is necessary to at least somehow make them elongated and curled. This can be done with the well-known special forceps.
The application layer can be in one or two, or even three rows, because only in this way, if your eyelashes do not shine with thickness and length, can you create a volumetric effect.
A distinctive feature of Gatsby's style is the shape of his lips. Their outline resembles the shape of an inverted bow. And the lower part has a semicircular, not wide outline with pointed corners. Using lipstick, we bring the lips to the desired finish.
Advice. If your lips are too wide or full, use a corrector as in the case of eyebrows.
The image of a bold and flirtatious woman has an interesting place among fans of this trend. This type of makeup can be found on the streets, in educational institutions, in theaters, in parks and in cultural centers. But not only makeup has become relevant nowadays, using the full image, Gatsby began to be used in many cases:
This style is especially relevant for holiday parties (New Year, company anniversary, etc.)
This style is shrouded in history and carries with it, in truth, strong morals that were established in the desperate years after the First World War. Many girls, having adopted resistance to life situations and incredible self-control from their ancestors, still consider Gatsby-style makeup to be the standard of excellence and beauty.
When a girl chooses the Gatsby style, she takes on the image of a flirt and at the same time a reasonable and strong woman, capable of being independent and purposeful. Having tried to be in such an image at least once, you should only because such an appearance inspires, makes a woman desirable and at the same time gives a clear position of universal stamina and understanding.
Charming and chic image of a lady of the 20s, which was used in the film "The Great Gatsby" gained popularity among fashionistas at the beginning of 2014, and continues to be relevant today.
This makeup allows you to simultaneously emphasize both the eyes and lips without overloading the image.
Makeup in the style of 20's Gatsby – the best choice for a photo shoot or theme party or corporate costume party, and also a great option for make-up for a beautiful evening dress.
Makeup implies use of clear lines. It is necessary to draw thick, even arrows with sharp edges on the eyes. Eyebrows should be clear, it is best to choose a shape with a slight bend.
Both wide and thin eyebrows will look good, the main thing is that there are no gaps between the hairs.
Makeup in the style of the 20s must be applied to a smooth surface of the face, all flaws must be properly disguised, because the slightest defect on the face stands out very clearly against the background of this spectacular make-up.
This makeup uses smooth transitions of shadows. Catchy make-up involves bright contrasting colors, such as the color of wet asphalt, black, coffee, brown and purple.
The actress appeared in public with makeup in the style of the 20s Renee Zellweger, famous singer Katy Perry, wealthy heiress Paris Hilton, wife of a famous musician Dita Von Teese and famous socialite Nicole Ricci.
In order to reproduce this makeup, you must use bright lipstick, best, over which you can apply a small amount shimmering shine. Arrows need to be drawn, which will help create a uniform and clear line.
Makeup in the style of the 20s - photo:
Saturated shadows are applied on top of light base ones, and only then a black arrow is drawn. The complexion should be natural, blush should only slightly emphasize facial features and slightly highlight cheekbones.
The pencil should not extend beyond the contour of the lips; the use of this cosmetic tool is mandatory. Mascara it is best to choose a volumetric one, or use black. No extravagant colored eyelashes, rhinestones or feathers on the eyes.
Matte red or plum lipstick, as well as burgundy, are suitable for this make-up. Colors should be bright, but not flashy or vulgar.
It is necessary to observe moderation when applying decorative cosmetics, because if you overdo it with any detail, then the chic image of a lady of the 20s will turn into comical and vulgar.
To get as close as possible to the image of the main character of the film “The Great Gatsby”, you can carefully draw with a dark brown eyeliner small mole between the nose and upper lip.
Important advice from the editors
If you want to improve the condition of your skin, you should pay special attention to the creams you use. A frightening figure - 97% of creams from well-known brands contain substances that poison our body. The main components due to which all the troubles on the labels are designated as methylparaben, propylparaben, ethylparaben, E214-E219. Parabens have a negative effect on the skin and can also cause hormonal imbalance. But the worst thing is that this nasty stuff gets into the liver, heart, lungs, accumulates in organs and can cause cancer. We advise you not to use products that contain these substances. Recently, experts from our editorial team conducted an analysis of natural creams, where first place was taken by products from Mulsan Сosmetic, a leader in the production of all-natural cosmetics. All products are manufactured under strict quality control and certification systems. We recommend visiting the official online store mulsan.ru. If you doubt the naturalness of your cosmetics, check the expiration date; it should not exceed one year of storage.
You can learn how to create pin-up makeup in the style of the 50s from our other tutorial.
Girls and women with blond hair It’s better not to use brown or plum lipstick, but muted red is worth paying attention to. It is best to give preference to gray shadows, and line the lower eyelid with a gray pencil, only slightly emphasizing it.
For brown-haired women The best choice would be matte bright red lipstick and glossy lip gloss. In this case, it is best to use dark brown or purple shadows in eye makeup.
For owners of chestnut or any other similar hair color, it is possible to make the arrows a little thinner, but longer.
To the owners dark hair You should focus on your lips using plum or burgundy lipstick. There is no need to apply glitter, but you can apply black shadows to the eyes. They are applied to the corner of the eye on the upper eyelid and a little on the lower eyelid.
Do not do it make the arrows too long, and cover the upper eyelid completely with dark shadows. Not worth it line the lower eyelid thickly and retreat beyond the contour of the lips when applying lipstick and pencil, even if the lips are thin.
The outer corner of the eye should not be highlighted, and also don’t highlight your cheekbones too much with contrasting brick blush. This is a very common mistake made by beginners who are trying this type of makeup for the first time.
If you apply a thin layer of mascara to your eyelashes, your makeup will look unfinished, your eyes will be overloaded with shadows and the effect of unnecessary emphasis will appear - your eyes and lips will not be in harmony with each other.
Should not be used several colors of shadows at the same time. If blue or purple shadows are used for eye makeup, the lip color should not be bright red.
Fits very well with a lady's look from the 20s shoulder-length haircut and classic large waves. A simple round bun with a few strands taken out near the face is also a great hairstyle option.
Best used as an accessory thin black bandage, into which you can stick a small brown or black bird feather.
Retro style dresses just above the knee in shiny fabric in black, brown or red will be a great addition to the Great Gatsby style. It is worth paying attention to small hats with a veil and fur capes.
Makeup in the style of the 20s is suitable for any girl or woman, it will help to impress others and try on the image of a fashionista of the last century. This unique look is often used by experienced photographers and fashion stylists.
Makeup tutorial in the style of the 20s in this video:
In order to create makeup in the style of the 20s, you need to follow the unshakable retro rules:
Face. Put away bronzing powders and dark foundations. The ball is ruled by aristocratic pallor, on which a pinkish blush is so clearly visible. Carefully work out the relief of the face - the skin should be matte and perfect against the backdrop of pompous makeup.
Lips. Avoid glossy lipsticks and glosses. Retro makeup involves matte textures. Pink, coral, and fuchsia shades are prohibited. Favorites are burgundy, plum, red, brick lipsticks. An important point: lips in the style of the 20s should be clearly defined, so along with lipstick, be sure to use a contour pencil a shade darker.
Eyes. In eye makeup on the pedestal there are dark gray, brown, dark green, purple shades. Use the smoky eyes technique. Shadows must be matte; the presence of shimmers and sparkles, as well as glossy textures, is not allowed.
Eyelashes- puppet and long. To achieve this effect, you can use curlers, tufts, and apply mascara in three or even four layers on the upper and lower eyelashes.
Brows. In the 20s, string eyebrows, clearly outlined with a pencil, were in fashion. This makeup makes your eyebrows look like they were drawn on.
Nails. Oval or pointed in shape, the manicure should be catchy in burgundy, red, dark red tones.
This makeup is suitable for a theme party, because it is quite theatrical. We under no circumstances recommend doing this kind of makeup for office everyday life.
Step 1: Apply a mattifying foundation to your face that matches your skin color. To give your makeup a more sculpted look, add a little highlighter to the center of your forehead, cheekbones, and under your brow bone.
Step 2: Take eyeshadow shades from the mid to dark spectrum, such as plums and purples, greens and dark greens, grays and taupes. Apply a medium shade to the entire moving eyelid, and a dark shade to the border separating the moving and fixed eyelids, blend towards the eyebrow. Highlight the line of the mucous membrane of the upper and lower eyelids with a dark pencil, this will make the look deep.
Step 3: Curl your eyelashes with a curler, apply mascara to the upper and lower ones, paying special attention to the upper eyelashes at the outer corner of the eye - they should be longer than the rest.
Step 4: If you don't want thin brows, retouch half with concealer and powder to match your skin tone. To make the eyebrow look natural, draw it with a pencil one tone lighter than the main pigment, slightly lengthening the natural contour.
Step 5: Apply blush, or better yet, lipstick to the apples of your cheeks and blend closer to your temples.
Step 6: Lips in the style of the 20s are called "Cupid's bow." Using a pencil, the shape of the upper lip is created like a bow, and pointed ridges are drawn. Then the contour is filled with lipstick. If you have full lips, you can first retouch them with foundation.
Step 7: Finally, mark the mole with a brown pencil next to your upper lip.
